Your guide to ISPOR Europe 2025
ISPOR Europe 2025 returns on November 9–12 in Glasgow, marking the conference’s 30th anniversary with the theme “Powering Value and Access Through Patient-Centered Collaboration.” This guide highlights what to expect, from key themes and program highlights to practical tips for making the most of the meeting and exploring the host city.
Key details
- Dates: November 9–12, 2025
- Location: Scottish Event Campus (SEC), Exhibition Way, Glasgow G3 8YW, UK
- Registration: Still open — register here
- Social media: #ISPOREurope
Conference theme and program
The Evidence Base is making final preparations for ISPOR Europe 2025, the leading conference for health economics and outcomes research (HEOR), organized by ISPOR—The Professional Society for Health Economics and Outcomes Research. Marking the society’s 30th anniversary, this year’s meeting will once again bring together patients, payers, providers, regulators, and industry leaders to discuss the latest developments shaping healthcare access and decision-making across Europe.
This year’s theme, “Powering Value and Access Through Patient-Centered Collaboration,” underpins three days of discussion focused on how patient perspectives, real-world evidence (RWE), and cross-sector partnerships can help deliver more equitable and sustainable healthcare. As Rob Abbott reminds us in his recent interview with us, “we’re human, and everything we’re working towards is about improving the patient experience” – a sentiment that reflects the conference’s focus on collaboration and compassion in evidence generation and decision-making.
The program is being shaped under the guidance of three co-chairs whose expertise spans patient advocacy, clinical research, and healthcare investment:
- Maria Dutarte (EUPATI, The Netherlands)
- Denise Lacombe (EORTC, Belgium)
- Joep Muijrers (Gilde Healthcare Partners, The Netherlands)
Ahead of the meeting, read our “Conversations We’re Expecting to Hear at ISPOR Europe 2025” series, which explores the sessions looking to address some of the most pressing questions shaping this year’s agenda:
- Can patient-centered collaboration move from aspiration to action in evidence generation and decision-making?
- Will the EU HTA Regulation deliver harmonization or create new complexity?
- Is AI redefining evidence generation or just speeding up what we already do?
- Are we ready for true harmonization across payers, regulators, and patients?
- How can real-world evidence move from validation to implementation?
- How can health economics take a whole health perspective?
Exploring Glasgow: what to know before you go
This year’s ISPOR Europe conference will take place at the Scottish Event Campus (SEC), a modern riverside venue just minutes from Glasgow city centre. As Scotland’s largest city, Glasgow is known for its friendly character, Victorian architecture, and thriving cultural scene.
For real insights into Glasgow, we recommend checking out this excellent guide from Martin Anderson, Founding Director, Carrot Recruitment. As a proud Glaswegian, Martin offers practical tips and local recommendations to help attendees make the most of their time in the city.
And, of course, the weather is always a talking point. November in Glasgow is typically cool and damp, and next week looks true to form, with light rain expected and temperatures around 10–12°C. Be sure to pack a warm coat and umbrella! For anyone who’d prefer not to carry their coat during the conference, a cloakroom is available in Hall 5 of the SEC.
Our partner content
The Evidence Base is delighted to be working with several partners to bring selected coverage of their sessions and posters. If you are at the ISPOR Europe 2025, be sure to explore their research and sessions and stop by their booths.
On Monday November 10 (13:45 – 14:45, Hall 3), Mona Khalid and Miguel Hernán will take part in the Issue Panel “The Evidence Was There. So Why Didn’t It Matter?” Ahead of the session, The Evidence Base caught up with Radek Wasiak, Co-Founder and Director of Adigens Health, to learn more about the company’s plans for the conference. Watch the full interview here: What to Expect from Adigens Health at ISPOR Europe 2025.
In addition to sharing his insights about the conference, Martin Anderson has published a series of guest columns on The Evidence Base as part of our Talent Hub partnership, providing expert content on recruitment for those hiring or seeking new roles in HEOR and market access. Martin will also be in Glasgow – reach out to him to discuss your recruitment needs.
In this Exhibit Hall Session “The real-world mosaic: uniting data to illuminate the patient experience”, Bruce Feinberg and Nicholas Lazarou of Cardinal Health will present a 14-year, multi-site case study showcasing how the SoNaR research platform integrates diverse data to improve long-term survival analysis in real-world settings. The session will highlight how connected datasets can bridge gaps between clinical trials and RWE by enhancing data quality and completeness. The sessions takes place Tuesday November 11, 2025 at 11:45am – 12:15pm (Theater 2, located in the Exhibit Hall in Hall 4).
The team from Cencora, an ISPOR Mission Partner, will be participating in several sessions throughout ISPOR Europe 2025, with full details available here. You can also learn more about Cencora’s presence at the conference in our Conference Sneak Peek video featuring Tommy Bramley, Senior Vice President, Global Consulting Services at Cencora.
A key highlight is the session “Navigating global policy shifts: implications for Europe’s pharmaceutical pricing, market access, and HTA landscape,” moderated by Casper Paardekooper (Vintura, The Netherlands), and joined by Neil Grubert (Neil Grubert Consulting, UK), Anja E Schiel (Norwegian Medicines Agency, Norway), and Christoph Glaetzer (Janssen [J&J], USA). Expanding the discussion beyond Europe’s internal HTA reforms, this symposium will examine how geopolitical and economic shifts are influencing the global pricing and market access landscape. The session is on Monday November 10, 2025, 3:15pm – 4:15pm (Alsh, located on the ground floor of the SEC Centre).
Certara will share insights and expertise across multiple sessions and poster discussions at ISPOR Europe 2025. Attendees are encouraged to join the session “AI in CEE Health System Decision Making: Can Payers, Patients, and Policy Align for Smarter Access?” where Maciej Grys (Certara, Poland) and fellow panelists will explore how AI can improve data standardization, transparency, and collaboration across CEE healthcare systems. The session takes place Monday November 10, 2025, 11:45am – 12:45pm (Hall 1).
Tim Wright, EVP of Access & Pricing at Genesis Research Group, will lead a practical session on Most-Favored Nation (MFN) pricing – a topic of growing importance amid ongoing legislative uncertainty. In the session “MFN pricing: “More Fun to Navigate”—A European roadmap to success” he will outline practical approaches to early value-based pricing, managing global price erosion, and preparing for evolving policy developments. The session takes place at 12:15 pm on Tuesday, November 11 (Theater 1).
Genesis Research Group, an ISPOR Alliance Partner, will also be represented across the meeting, contributing 10 posters, including two recognized by ISPOR Europe as among the top 5% of submissions.
LCP Health Analytics – booth 1202
Catrin Treharne, Partner and Health Economics Lead, Dr Jasim Uddin, Principal and Market Access Lead, and Sara Holloway, Principal, will represent their team at ISPOR Europe 2025. Across the conference, they will share insights and findings through 15 posters covering a wide range of timely and impactful topics – from the evolving landscape of joint clinical assessment (JCA) and the pursuit of health equity to advances in novel statistical methods and approaches to capturing broader value in healthcare decision-making.
OM1 will showcase Cohort Explorer, an interactive tool for turning clinical data into decision-ready insights (there will be live demos at the booth). They will also present two posters featuring AI-driven analyses of depression severity using clinical notes and new RWE on disease severity at advanced therapy initiation in psoriasis.
Thermo Fisher Scientific – booth 804
As an ISPOR Mission Partner, Thermo Fisher Scientific, will contribute extensively to the ISPOR Europe 2025 program. The team’s presence includes an educational symposium, a forum, three issue panels, four workshops, two research podiums, and 59 posters. Their contributions will cover key topics in covering EU HTA Regulation, use of AI, RWE generation and evolving methods in HEOR.
How to make the most of ISPOR Europe 2025
Whether you’re a first-time attendee or a regular participant, planning ahead can help you make the most of your time at ISPOR Europe:
- Review the program using our dedicated channel to identify key sessions by topic.
- Use the ISPOR mobile app to schedule sessions, connect with speakers, and receive updates.
- Attend poster sessions to engage directly with researchers and discover emerging evidence.
- Join networking events to connect with peers, collaborators, and potential partners.
- Engage online using #ISPOREurope to share insights and follow live commentary from across the community.
And if you can’t attend in person, The Evidence Base will be providing daily round-ups and highlights so you don’t miss any of the key discussions. Follow The Evidence Base on LinkedIn for live updates throughout the meeting. For exclusive post-event analysis and session round-ups, register on our site to receive regular updates.
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